PROBLEM STATEMENT

How might we encourage Gen Zers (18+) to regularly compost their food waste?

SOLUTION

A composting bin management app that helps Gen Z (18+) compost effectively and regularly.

Jump to Outcome

Project Roadmap

RESEARCH STAGE

Understanding Compost in Current Society

We've chosen to assess composting’s impact to understand its benefits and use data to encourage wider adoption.

7.8M Cars

are removed, if everyone in the United States composted

881M People

are in food insecurity

1.3 Billion Tons

of food in the world are wasted or lost

43% Food Waste

comes from homes

Understand Gen Zers(18+) Attitude and Point of view

Gen Z shows a strong willingness to protect the environment, believing it directly impacts their way of life. With studies showing stronger sustainability concerns than previous generations.

Compost Site Visit

Recruit Interviewees + Acquire compost skills

LA County Compost Workshop

LA ArtCenter Compost Garden

LA County Compost Workshop

Interview Objectives

Recruit Interviewees + Acquire compost skills

01

Engage inactive Gen Z in composting and environmental action.

02

Encourage Gen Z (18+) to home compost through efficient education.

03

Explore home and industrial composting methods, pros, and cons.

04

Understand participants' motivations for gardening and composting.

05

Collaborate with universities, organizations, clubs, and parents to promote student food composting.

Interviewee Recruitment

After visiting compost sites and workshops, we recruited 9 Interviewees in 3 types:
experts, composting amateurs, and non-composting individuals.

2 Experts

3 Non-Composting Individuals

4 Composting Amateurs

DEFINE STAGE

Affinity Map Topics

Organize Interview Note + Extract Insights

School/Community Based Influence

Benefits of Compost

Self Composting Needs More Help

Relationship Garden & Compost

Physical Constraints/Factors w Composting

Controversy over Composting Machines

Bringing Engagement of PPL to Compost

Motivation & Prior Knowledge to Environmental Protection

Wishes on Easier Self-Compost

Green Washing

Research + Interview Insights

HMWs from Insights

01

Composting initiatives rooted in family & gardening background

HMW uses experienced individuals as ambassadors for knowledge transfer?

02

Self-composting: Online research,

limited feedback

HMW deliver information around composting in suitable & understandable ways

03

Composting methods depend 

on lifestyle & living

HMW make composting adaptable to diverse lifestyles and living arrangements?

HMW STATEMENT

HMW deliver information around composting in suitable & understandable ways ?

Dine in Cafetertia

Cook at Home

Minimum protection on environment

Positive engagement with environment

User Type Matrix

Sustainability Unconscious Diner

Recruit Interviewees + Acquire compost skills

Characteristics

Lack of awareness of its carbon footprint, and damages to the environment

Eating meals less structured,
want food to be ready anytime

Only taking in what they can eat in the plate, doesn’t purchase excessively

Motivation & Needs

Be efficient & less wasteful

Feel rewarded for contribution

Peer-influenced trend following

User Story + Scenario

As a student, I want accessible composting info, quick impact, and motivation to contribute to the environment

IDEATE STAGE

Function Ideation

Ideate app flow based on user needs

Portable Composting Kits

Personalized Recommendation

Specialized Compost Bin design for different lifestyle

Connect with communitied

Immersive Awareness & Encouragement

DESIGN STAGE

Paper Prototype

Based on takeaways from Research & Define stage, 5 tasks are created:

01

Set Up Bin

02

Add In Greens

03

Away Mode

04

Give / Take

05

View My Impact

OUTCOME

Feature 01

Bin Status Monitor

  • Real-time insights into the current status of the composting bin

  • Clear visualization of bin conditions for easy understanding

  • Timely reminders and notifications prompting users to add compost materials

Feature 02

Away Mode

Ensure the bin's health while the user is away by preparing compost materials in advance

Feature 03

Give & Take

  • Give away surplus compost materials.

  • Take needed compost materials
    from others

Feature 04

Impact Visualization

Data visualization of users' impact based on the successful compost records recorded by the app, showcasing their contribution to the community

ONBOARDING

Set Up Bin

  • Guide users through bin setup

  • Introduce features

  • Facilitate the start of the composting process

FOODPRINT

Unique Mix | Unique Impact

Let's Connect

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